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It is Just Ken in the new Barbie trailer

Barbie is directed by Greta Gerwig, who co-wrote the script with Noah Baumbach.

To live in Barbie Land is to be a perfect being in a perfect place. Unless you have a full-on existential crisis. Or you’re a Ken.

The film stars Margot Robbie, Ryan Gosling, America Ferrera, Kate McKinnon, Michael Cera, Ariana Greenblatt, Issa Rae, Rhea Perlman, Will Ferrell, Ana Cruz Kayne, Emma Mackey, Hari Nef, Alexandra Shipp, Kingsley Ben-Adir, Simu Liu, Ncuti Gatwa, Scott Evans, Jamie Demetriou, Connor Swindells, Sharon Rooney, Nicola Coughlan, Ritu Arya, Dua Lipa and Helen Mirren.

Check out the new trailer below.

Barbie is due out on 21st July 2023.

Gerwig officially signed on to direct the film in July 2021. Speaking to The Hollywood Reporter, Robbie said the film’s goal was to subvert expectations

We like the things that feel a little left of center. Something like Barbie where the IP, the name itself, people immediately have an idea of, ‘Oh, Margot is playing Barbie, I know what that is,’ but our goal is to be like, ‘Whatever you’re thinking, we’re going to give you something totally different — the thing you didn’t know you wanted.’ Now, can we truly honor the IP and the fan base and also surprise people? Because if we can do all that and provoke a thoughtful conversation, then we’re really firing on all cylinders.

Producers on “Barbie” also include Robbie via LuckyChap with Tom Ackerley; Mattel’s Robbie Brenner; and David Heyman for Heyday Films. LuckyChap’s Josey McNamara and Mattel’s Ynon Kreiz are executive producers.

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